New Platform Allows Small Businesses to Easily Create and Manage Locally Targeted Ad Campaigns
LOS Angeles – March 23, 2011 – recycler.com today announced AD-Vantage, a small business solution which simplifies ad creation and management to help small businesses execute advertising campaigns quickly and easily at an affordable flat rate. The user-friendly service lets customers post and manage classified ads on recycler.com and its partner network of classified and niche sites reaching millions of buyers.
“Small businesses have straightforward marketing goals – to be visible to their potential buyers to drive sales leads and customer acquisition – and AD-Vantage was created to provide these advertisers with the most targeted, cost-effective and manageable solution to help them accomplish these objectives and ultimately grow their business,” said Josh Siegel, Sr. Vice President and COO of recycler.com. “The results are starting to speak for themselves. We have seen a 25% increase in trackable leads for our AD-Vantage customers since the start of the year.”
Using AD-Vantage, smaller advertisers can create up to 100 ads at a time to display inventory in a specific area, selecting desired zip codes by ad. Customers are able to include up to 10 images and 4,000 characters of text to more effectively market their products to targeted audiences. An upgrade option to a Premium Package is also available for users to select up to five ads to be listed as “preferred,” meaning the ads appear at the top of relevant search results for maximum visibility. Additionally, recycler.com’s AD-Vantage solution offers superior customer support with professionals to answer questions and ensure customers have the resources they need to achieve their campaign objectives.
Over 400 customers in a wide range of small business fields, from real estate, pet stores and breeders, local automotive and specialty retailers, are currently using the AD-Vantage platform to reach their target audiences affordably and effectively.
“As a small business owner, I appreciate how easy AD-Vantage has been to use and I am very pleased with the results of the service,” said Grace Chung, owner of Animal Kingdom Pet Store in Huntington Beach, CA. “My team has noticed a definite increase in business as a direct result of our recycler.com campaign. The calls and emails in to our office have increased substantially and we’re very pleased about that.”
Jake Chen of HD Direct in Puente Hills, CA says his business is also benefiting from advertising via AD-Vantage: “I find myself jumping to keep track of the increase in incoming calls being generated off of my recycler.com ads. I continue turning to online tactics like this when they clearly help my business.”
AD-Vantage leverages the Recycler Classified Network’s reach to provide an effective solution for small businesses to create ads that generate more sales leads in local areas. The nature of recycler.com’s content also creates an ideal environment of buyers looking explicitly for what they want on recycler.com, and precise search capabilities make it easy for buyers to find and buy what small business are advertising.
The recycler.com AD-Vantage program is available nationwide. For more information, please visit www.recycler.com/ADvantage
recycler.com is a trusted online marketplace that connects individual sellers with buyers in every major listing category from autos to pets, real estate, jobs and so much more.
With listings and buyers in the smallest towns to the largest cities, recycler.com allows you to be as local as you want to be. Powered by helpful ad creation tools, live customer service and social media integration, recycler.com offers an effective, proven solution to ensure your items are positioned to reach the buyers you want. For more information and to place or peruse ads, please visit www.recycler.com.